Episode 122: The Power of Book Reviews
When was the last time you went to a movie theater or scrolled through Netflix and watched a movie without checking out a trailer or hearing how great the movie was from some trustworthy source? It has been a while. Books are the same way. Very few people would pick books based on just the cover. Most of us want to dig in a little bit before purchasing any book to know more about other people's experiences in what it promises.
As authors, we need to do a little research and figure out how we can help people recommend our books, and book reviews are one of the main ways to do that. It's never too late to ask for book reviews. You can get reviews no matter how long your book has been out there. People love to be able to help someone that they support in real life or online business. Asking for a review, making those requests, and doing those little mini-marketing pushes makes all the difference. Go for it.
Your book is a tool to help you grow. If you don’t leverage it, it will not do anything for your business. Learn how to get reviews and use them to take your business to the next level!
Tune in!
Key Highlights from the Show
[00:00] Episode intro
[01:37] Book review and the power they hold
[01:45] Reader review (not industry reviews) and how many you need.
[03:22] Quantity and quality book reviews
[05:01] Leveraging your reviews to grow your business
[06:41] How to ask for book reviews from your audience.
[07:57] Translating your reviews to a monetary value
[09:30] Book reviews challenge for you
[09:55] Episode wrap-up and call to action
Like this podcast? Check these out!
Episode 37: Book Review Basics for Author-Entrepreneurs
Episode 5.21: Position Yourself for Book Success with Your Messaging with Danait Berghe
Episode 4.4: Using Client Stories and Interviews in Your Book