Today on the show Jodi interviews Jessica Rasdall about books and speaking.

Today on the show Jodi talks about the costs of self-publishing a book. Self-publishing grew 40% in 2018, according to Bowker. Author-entrepreneurs know the advantages of self-publishing, which we explored in Episode 6, particularly control, but they often have no idea what they should expect to pay to write, publish, and market a book to serve their business. 

Today on the show Jodi interviews Ashley Cox, author of Transform Your Stories (2019).

Today on the show Jodi interviews Annie Franceschi, author of Permission to Try (2018).

Today on the show Jodi talks about money. Author-entrepreneurs earn money from their books indirectly. In other words, not from book royalties but from readers who become clients. Luckily, money isn’t a primary direct goal for most author-entrepreneurs. Rather, their goals are intangibles like credibility, authority, and visibility.

Today on the show Jodi interviews Dannie Lynn Fountain, author of four books: The Side Hustle Gal (2016), Big Plan for the Creative Mind (2017), The Bucketlist Babe (2017), and One Honest Woman (2018).

Today on the show Jodi breaks down the publishing process into its three main stages: writing, publishing, and marketing.

Today on the show Jodi discusses how to serve your business with a book, tactically speaking. A book is not a “Build it and they will come” proposition (or rather, “Write it and they will buy”).

Today on the show Jodi interviews Parijate Deshpande, author of Pregnancy Brain (2018).

Today on the show Jodi discusses the three paths to book publication.

Today on the show Jodi interviews Lee Chaix McDonough, author of ACT on Your Business (2019).

Today on the show Jodi talks about the importance of mindset for author-entrepreneurs.

Today on the show Jodi interviews Jess Freeman of Jess Creatives, about book covers.

Today on the show Jodi talks about how author-entrepreneurs discover the book within them.

Today on the show Jodi introduces the podcast, talks about her publishing background, and outlines some goals for the podcast!